Expanded CFP Could Fetch $2.2B In Annual Media Rights Fees

Expanded CFP Could Fetch $2.2B In Annual Media Rights Fees

The much-maligned College Football Playoff is poised to possibly score the highest annual media rights fees of any college sports property. With the CFP expanding from four to 12 teams by 2026, the CFP could sign media rights deals with multiple TV partners yielding well over $2 billion annually, sources told Front Office Sports.