College coaches, leaders share candid thoughts on future of NIL: ‘We all feel like there’s no rules’

College coaches, leaders share candid thoughts on future of NIL: ‘We all feel like there’s no rules’

Ten months into the name, image and likeness era, college athletics has become a runaway satellite hurtling toward the sun. It’s only a matter of time before someone or some program is going to get burned. At least, that’s one side of the story. Some coaches say they’ve never had it tougher.